Heart to Heart
The ICHA Blog
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Fortune and Cookies |
“You will step on the soil of many countries.” These are the things I keep in my wallet – a collection of ambiguous messages printed neatly on a 6 x 1 cm piece of paper (yes, I measured…). In 99.8% of the cases, these messages never resonate much farther than an after-thought; cleared and disposed of with the dirty dishes. But for some reason, I knew this one was a winner; and it is the opportunity (and through lots of hard work) that I have been afforded through ICHA to do just this.
This is outreach #2. The expectations unbeknownst to Lyza and me, but we can imagine. Since the inaugural outreach, the team has been conceptualizing, arguing, and printing out a series of educational material for cardiovascular disease and health. The message is clear; audience interpretation and reception…not so sure. However, this is the fun part for me – to develop a concept and message, and then observe and listen. By working with the community of Elmina, I hope over time they can better utilize our message to raise awareness and prevention of cardiovascular disease.
Since I’ve never blogged before (hi world), I’m going to take up this space to thank the team (they know who they are) and my family/friends for their support. I’ve got a long list of things to accomplish – some personal, some for ICHA, and one about cookies (but more about that later…).
About ICHA
The International Cardiovascular Health Alliance (ICHA) is a 501(c)(3) non-profit organization dedicated to promoting cardiovascular health in the developing world. ICHA works closely with local clinics and community organizations to provide knowledge and tools to prevent cardiovascular disease.
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